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Case study · Our content application

Tribal Flow, a video from idea to publication.

Tribal Flow is the application we built to produce our videos. Ideas, scripts, shoots, the calendar and posts all live in one place.

Tribal Flow dashboard on desktop: videos in progress and daily goals, sample data
Tribal Flow dashboard on a phone, sample data
Tribal Flow · Example

In one line

A whole video production, run from a single screen.

Who it is for

For our own videos: one person publishing on YouTube, TikTok, Instagram and Facebook, with no production team.

  • Long videos
  • Shorts
  • Social media

01

Every morning, you know what to do.

The dashboard shows the videos in progress, what is left to post this week and the goals of the day.

Tribal Flow dashboard: level, videos in progress, this week’s posts and daily goals, sample data
The dashboard.Tribal Flow · Example

02

Ideas no longer get lost.

Each idea is noted, sorted by theme and potential, then launched when its turn comes.

Tribal Flow idea bank, with theme filters and a list of ideas, sample data
The idea bank, sorted by theme.Tribal Flow · Example

03

Every video has its place.

Five columns, from idea to publication: you see at a glance what is moving and what is waiting. A video’s page gathers its script, its date and its posts.

Five Tribal Flow columns from idea to publication, with one card per video, sample data
Five columns, from idea to publication.Tribal Flow · Example
A video’s page in Tribal Flow: stages, publication date and script, sample data
A video’s page.Tribal Flow · Example

04

The week fits on one screen.

Posts, shoots, tasks and work sessions are read in the same calendar.

Weekly calendar in Tribal Flow: posts, tasks and work sessions, sample data
The weekly calendar.Tribal Flow · Example
Three task columns in Tribal Flow: to do, in progress and done, sample data
Tasks, linked to each video.Tribal Flow · Example

05

A little further every day.

A focus timer and a streak of days to keep: the work shows, and it makes you want to carry on.

Tribal Flow focus timer, with recent sessions, sample data
The focus timer.Tribal Flow · Example

06

On a phone too.

The dashboard and the columns adapt to the phone, to note an idea or check the day from anywhere.

Tribal Flow dashboard on a phone, sample data
The dashboard on a phone.
Tribal Flow production columns on a phone, sample data
The columns on a phone.

07

A brand of its own.

A hand-drawn logo from the same family as Tribal Print, and an icon for the application: an F that reads like a path, from idea to publication.

Tribal Flow logo: an F shaped like a path, next to the application’s name
The logo, from the Tribal Print family.
Tribal Flow application icon: a light F on a dark background
The application icon.

Tribal Flow

What Tribal Flow does.

  1. Ideas

    An idea bank, sorted by theme and potential.

  2. Production

    Five columns, from idea to publication.

  3. Scripts

    The text of each video, kept on its page.

  4. A calendar

    The week’s posts and shoots.

  5. Tasks

    To do, in progress and done, linked to each video.

  6. A timer

    Focus sessions and a streak of days to keep.

  7. YouTube tracking

    Published videos and their thumbnails, in one place.

  8. A phone version

    The same application, adapted to the phone.

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Ivorian NGO · young girls and women

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See the project

Your brand next

Your brand deserves the same universe.

Tell us about your business. We reply with the next step.